Why Content is of Strategic Relevance and Requires Orchestration and Strategy
Article November 5, 2020

Why Content is of Strategic Relevance and Requires Orchestration and Strategy

When I discuss content related issues with sales executives, I often experience some kind of surprise or even resistance – consciously or unconsciously.

The 6 Best Digital Sales Prospecting Techniques
Article October 14, 2020

The 6 Best Digital Sales Prospecting Techniques

The 4 Most Essential Types of Digital Selling Tools
Article October 1, 2020

The 4 Most Essential Types of Digital Selling Tools

Gaining Control Over Brand & Messaging in the CPG Industry
Article August 21, 2020

Gaining Control Over Brand & Messaging in the CPG Industry

CPG Sales reps and marketers face various challenges in the industry. Marketing needs to gain control over messaging for consistency.

Trends in Consumer Packaged Goods
Article August 20, 2020

Trends in Consumer Packaged Goods

CPG companies face a set of unique challenges. Learn trends in the CPG industry and how sales enablement can improve buyer experiences.

Generalists to Specialists: Turn Complex Product Portfolios into Solutions
Article November 20, 2019

Generalists to Specialists: Turn Complex Product Portfolios into Solutions

Learn how greater expertise helps simplify servitization and complex product portfolios in the manufacturing industry using sales enablement.

Five Ways to Overcome Complexity in Manufacturing Sales
Article November 14, 2019

Five Ways to Overcome Complexity in Manufacturing Sales

Learn the top five ways your organization can overcome the most challenging complexities in manufacturing sales.

Servitization: How to Empower Sales to Drive Growth, Loyalty and Value
Article November 12, 2019

Servitization: How to Empower Sales to Drive Growth, Loyalty and Value

Learn how servitization empowers sales teams to drive growth across manufacturing organizations leverage customer loyalty, growth and value.

Sales Enablement Defined: Guide for Sales Acceleration
Article November 7, 2019

Sales Enablement Defined: Guide for Sales Acceleration

Sales acceleration references the tools that speed up the sales process. Discover how sales enablement is the key to sales acceleration.

Sales Enablement Defined: What are Content Management Tools?
Article October 29, 2019

Sales Enablement Defined: What are Content Management Tools?

What is a content management system, and how does it benefit your Sales enablement strategy? Learn more in this blog post.

Streamlining the Buyer Process of Manufacturing Organisations
Report October 25, 2019

Streamlining the Buyer Process of Manufacturing Organisations

Download Showpad's report on 'Streamlining the Buyer Process of Manufacturing Organisations' and how to transform your sales strategy.

Weekly Sales Enablement News Roundup - June 14, 2019
Article June 14, 2019

Weekly Sales Enablement News Roundup - June 14, 2019

Get the latest sales enablement news in Showpad's bi-monthly blog series. This June 14 edition covers tips on content and sales management.

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