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Spotlight

Showpad named a Leader in Revenue Enablement Platforms
Article August 27, 2024

Showpad named a Leader in Revenue Enablement Platforms

See why Showpad is cited as a Leader in revenue enablement platforms and learn about our AI-powered solution.
The New UK B2B Buyer Experience Report
Report December 10, 2018

The New UK B2B Buyer Experience Report

B2B sales in the UK is changing, with longer paths to purchase and more complex deals. Sales reps can reposition themselves.

Your Guide to Planning a Sales Kick-off with Lasting Impact
Report November 6, 2018

Your Guide to Planning a Sales Kick-off with Lasting Impact

Having a defined Sales Kick-off (SKO) strategy is a critical step in maximizing your sales success month after month.

The New B2B Buyer Experience Report
Report October 2, 2018

The New B2B Buyer Experience Report

Creating better experiences is key to establishing a closer, and more trusting, relationship with your buyers.

Building a Better Buyer Experience
Report August 20, 2018

Building a Better Buyer Experience

Our experiences as consumers are changing our behavior as B2B buyers. Thanks to websites like Amazon, we've come to expect readily available information.

Sales as the Forgotten Marketing Channel
Report August 20, 2018

Sales as the Forgotten Marketing Channel

When sales and marketing aren't aligned, it poses a very real threat to your bottom line. The union of sales and marketing often isn't perfect.

Improving the Buying Experience With Content
Report August 20, 2018

Improving the Buying Experience With Content

Content is one of the most-discussed strategies used by enterprises today. Recent surveys place content as a top sales and marketing priority.

How to Build a Sales Enablement Strategy: First Steps
Report August 20, 2018

How to Build a Sales Enablement Strategy: First Steps

A good sales enablement strategy is the path to sales effectiveness, allowing sales and marketing teams to continually improve closed deal rates.

The State of Sales Enablement: Eliminating Ambiguity
Report August 20, 2018

The State of Sales Enablement: Eliminating Ambiguity

Learn how the experts raked in 56% more annual sales revenue by enabling their sales teams in this Aberdeen Research Group report.

Stop Killing Your Content: 3 Reasons Your Content Is Falling Flat
Report August 20, 2018

Stop Killing Your Content: 3 Reasons Your Content Is Falling Flat

As marketers, we often focus on creating high-quality, compelling content without considering how it will be distributed and used by different teams.

Marketing Optimization eBook: The Science Behind Marketing Analytics
Report August 20, 2018

Marketing Optimization eBook: The Science Behind Marketing Analytics

Learn how to apply analytics and incremental process changes in key areas across your marketing organization. Optimize your team's performance.

Sales Optimization Toolkit: The Science Behind Sales Analytics
Report August 20, 2018

Sales Optimization Toolkit: The Science Behind Sales Analytics

Learn how to apply analytics and incremental process changes in key areas across sales organizations to make large-scale improvements to business outcomes.

Top 10 Reasons Companies are Investing Heavily in Sales Enablement
Report August 20, 2018

Top 10 Reasons Companies are Investing Heavily in Sales Enablement

Thousands of forward-thinking organizations around the globe are seeing success with their sales enablement programs, improving sales revenue.

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